YOU’RE BACON ME CRAZY: PIZZA HUT® DEBUTS BACON STUFFED CRUST PIZZA WITH NEW APPLEWOOD SMOKED BACON

Flavorful twist on original Pizza Hut Stuffed Crust Pizza is available for a limited time

Bacon Stuffed Crust Pizza creative campaign to feature Bobby Moynihan

PLANO, TEXAS (May 4, 2016) – Pizza Hut, recognized as the pizza restaurant company which serves and delivers more pizzas than any other pizza company in the world, is back with a fan favorite mash-up. The company behind incredible flavor innovations like the Original Stuffed Crust®, Stuffed Garlic Knots Pizza and Cheesy Bites Pizza, now brings together two of America’s favorite foods in one pizza: The Bacon Stuffed Crust Pizza.

The Bacon Stuffed Crust Pizza features a stuffed crust filled with a delicious blend of three cheeses – mozzarella, white cheddar and provolone – and pieces of real Applewood smoked bacon – a crust so good, you may want to eat your pizza backwards. This flavorful twist on the original Pizza Hut Stuffed Crust Pizza will be available as a large one-topping pizza for $12.99.

“As the creator of the original Stuffed Crust Pizza, Pizza Hut has passion for pushing taste buds and bringing the most creative concepts to the pizza category,” said Jared Drinkwater, vice president of marketing, Pizza Hut. “With the Bacon Stuffed Crust Pizza, we’re continuing to bring our customers what they want: A flavor-packed pizza that combines two foods America loves – pizza and bacon – into one epic pizza.”

To support the Bacon Stuffed Crust Pizza, Pizza Hut is introducing a new integrated creative campaign featuring Bobby Moynihan, who will star in a new TV spot for the brand, as well as in digital content to be featured on Pizza Hut social media channels. The new creative will begin running on May 6.

“Pizza with bacon stuffed in the crust is truly one of man’s greatest creations,” said Moynihan. “On a scale of 1 to 10 stars, I’d give it 363 million stars.”

The Bacon Stuffed Crust Pizza can be topped with any of the following fresh Pizza Hut ingredients: Mediterranean black olives, Peruvian cherry peppers, fresh mushrooms, fresh spinach, fresh red onions, fresh green bell peppers, sliced banana peppers, sweet pineapple, sliced jalapeño peppers, and diced roma tomatoes as well as pepperoni, Italian sausage, premium salami, classic meatballs, slow-roasted ham, hardwood smoked bacon, grilled chicken, beef and seasoned pork. Customers can choose from six sauces to customize their Bacon Stuffed Crust Pizza, including Classic Marinara, Premium Crushed Tomato, Creamy Garlic Parmesan, Honey Sriracha, Barbeque and Buffalo. Pizza lovers can also add sauce drizzles to their pizza, including Balsamic, Honey Sriracha, Barbeque and Buffalo.

As the first national pizza restaurant company to remove artificial flavors and colors from its core pizzas, Pizza Hut is known around the world for its long heritage of breakthrough innovation in food and beyond, including the original Pan® Pizza, Stuffed Crust, Cheesy Bites, Crazy Cheesy Crust, and more. The pizza restaurant company also has the world’s busiest website in the pizza category at www.pizzahut.com. Nearly 50 percent of the pizza restaurant company’s orders come through digital channels, including more than 25 percent via mobile device.

The Bacon Stuffed Crust Pizza is available for a limited time for dine-in, carryout or delivery at participating Pizza Hut locations around the country. For more information, visit blog.pizzahut.com or to order now, visit www.pizzahut.com.

About Pizza Hut

Pizza Hut, a subsidiary of Yum! Brands, Inc. (NYSE: YUM), delivers more pizza, pasta and wings than any other restaurant in the world. The company began 58 years ago in Wichita, Kansas, when two brothers borrowed $600 from their mom to start a pizzeria.

What started out small has become the biggest pizza company in the world and today operates more than 15,600 restaurants in more than 97 countries serving innovative pizzas, traditional favorites like the signature Pan Pizza, and much more. Pizza Hut also is the proprietor of the BOOK IT!® Program, which is a long-standing children’s literacy program used in more than 630,000 classrooms nationwide. For more information, visit www.pizzahut.com. Follow Pizza Hut on Facebook (www.facebook.com/PizzaHut), Twitter (www.twitter.com/pizzahut) and Instagram (www.instagram.com/pizzahut).

*For all media inquiries, please contact Pizza Hut:

Doug Terfehr, 972-338-6992, Doug.Terfehr@yum.com

Courtney Moscovic, 972-338-8288, Courtney.Moscovic@yum.com

x

Media Contact

Please complete the form below or call us at 972.338.7844.
***Note: this contact form is for media inquiries only.
For non-media inquiries or customer service, contact us here.