50 lucky winners will be randomly selected to receive a special-edition Golden Garlic Knots Pizza on Game Day; Wide Receiver Golden Tate to serve as honorary representative of new golden pizza
PLANO, TEXAS (Feb. 1, 2016) – In recognition of the Golden Anniversary of the Big Game – being played in the Golden State – the all-new Stuffed Garlic Knots Pizza from Pizza Hut will be getting the golden treatment.
That’s right. The world’s largest and most-loved pizza restaurant company is unveiling a special-edition Golden Garlic Knots Pizza – topped with nearly $100 worth of real, edible 24-karat gold – just in time for Sunday, the busiest pizza day of the year.
Fans who order a Stuffed Garlic Knots Pizza from Pizza Hut on the day of the Big Game will have a chance to receive one of 50 Golden Garlic Knots Pizzas. The limited-edition pizza will be delivered in a custom, specially-designed golden box along with a $100 Pizza Hut Gold Card.
Talk about a gold rush.
“It’s not every day that the Golden Anniversary of the Big Game is played in the Golden State, so we felt it was only appropriate to celebrate with a limited-edition Golden Garlic Knots Pizza,” said Jared Drinkwater, Vice President of Marketing, Pizza Hut. “This handmade pizza starts with our all-new, great-tasting Stuffed Garlic Knots Pizza, which is then topped with about $100 worth of incredibly cool, real edible gold to make this pizza the ultimate addition to any football party on Sunday.”
Fans in select markets across the country can enter for a chance to receive a Golden Garlic Knots Pizza on Sunday, Feb. 7 by ordering a Stuffed Garlic Knots pizza on that day or without making an order by emailing a request to PR@PizzaHut.com. The Stuffed Garlic Knots Pizza, an appetizer and pizza all in one, features 16 hand-rolled cheese-stuffed garlic knots on the crust of a large pizza, served with one topping and two dipping cups of marinara sauce for $12.99. Pizza Hut expects to sell more than two and half million pizzas on Sunday.
To support Golden Garlic Knot Pizza, Pizza Hut has tapped professional football player Golden Tate as an honorary team member for this exclusive launch.
“Even if my name wasn’t Golden, I’d still think this pizza was pretty cool,” said Tate. “Pizza Hut is always trying new things to make pizza night even more special and this pizza is a perfect way to celebrate the big game this Sunday.”
Pizza Hut will offer fans a live look at the Golden Garlic Knots Pizza at 1 p.m. on Tuesday, Feb. 2 via Periscope.
Last week, Pizza Hut unveiled the Stuffed Garlic Knots Pizza. This week marketing will continue with the debut of a new commercial that features the hit song “My House” by Flo Rida.
The Stuffed Garlic Knots Pizza includes one of any of the following fresh ingredients: Mediterranean black olives, Peruvian cherry peppers, fresh mushrooms, fresh spinach, fresh red onions, fresh green bell peppers, sliced banana peppers, sweet pineapple, sliced jalapeño peppers, and diced roma tomatoes as well as pepperoni, Italian sausage, premium salami, classic meatballs, slow-roasted ham, hardwood smoked bacon, grilled chicken, beef and seasoned pork. Customers can choose from six sauces including Classic Marinara, Premium Crushed Tomato, Creamy Garlic Parmesan, Honey Sriracha, Barbeque and Buffalo as well as sauce drizzles that include Balsamic, Honey Sriracha, Barbeque and Buffalo.
Pizza Hut, the first national pizza restaurant company to remove artificial flavors and colors from its core pizzas, has a long heritage of breakthrough food innovation. The company is known around the world for its original Pan Pizza®, Original Stuffed Crust®, Cheesy Bites, and more. The pizza restaurant company also has the world’s busiest website in the pizza category at www.pizzahut.com. Nearly 50 percent of the pizza restaurant company’s orders come through digital channels, including more than 25 percent via mobile device.
Busiest Day by the Numbers
The day of the Big Game is the busiest day of the year at Pizza Hut restaurants around the country, and America’s largest pizza chain is prepping to sell more than 2 million pizzas and 5 million wings for this year’s matchup. That’s 16 million slices of pizza in one day! Here are more fun facts from Pizza Hut.
- 23 Million: Feet of Pizza Hut pizza sold on the big day – enough to cross the Golden Gate Bridge more than 1,200 times.
- 2 Million: Pizzas sold on game day, 27 times the maximum capacity of the site of this year’s game.
- 1,200: Tons of Pizza Hut pizza sold for the Big Game, which is equal to 2.4 million bread bowls filled with clam chowder.
- 120,000: Pizza Hut employees working across America to deliver a great experience to pizza lovers on the company’s busiest day.
Why wait? Plan ahead. Pizza lovers are encouraged to place early orders online at PizzaHut.com. In addition to online ordering, fans can place orders for their favorite pizza, pasta and wings from their mobile devices via apps and mobile web. More than 30 percent of all Pizza Hut orders come from a mobile device.
Feeding the Home Team
The Big Dinner Box (two medium rectangular one-topping pizzas, five breadsticks, and the choice of wings, Stuffed Pizza Rollers or Tuscani® Pasta all in one box for only $19.99) and $10 Dinner Box (medium one-topping rectangular pan pizza, five breadsticks with marinara sauce and 10 cinnamon sticks with a sweet icing cup in one box for only $10) are available for the big game as well. To complement these epic boxes, the Pizza Hut $5 Flavor Menu™ features a medium one-topping pizza, eight bone-out WingStreet® Wings, the Ultimate Hershey’s® Chocolate Chip Cookie, Hershey’s Triple Chocolate Brownie, Tuscani Pasta, a double order of breadsticks or flavor sticks and four 20-oz. Pepsi beverages for $5 each when ordering two or more.
Also, a variety of crust flavors, sauces and drizzles can be added to any pizza. They include: Ranch, Smokehouse BBQ, Hut Favorite, Toasted Parmesan, Salted Pretzel, Honey Sriracha, Toasted Asiago, Fiery Red Pepper, Toasted Cheddar and Garlic Buttery Blend. The available sauces are Classic Marinara, Premium Crushed Tomato, Creamy Garlic Parmesan, Honey Sriracha, Barbeque and Buffalo and drizzles include Balsamic, Honey Sriracha, Barbeque and Buffalo.
The Ultimate Hershey’s Chocolate Chip Cookie is cut into eight slices and is loaded with an average of 165 Hershey’s semi-sweet chocolate chips per cookie, and the eight-inch Hershey’s Triple Chocolate Brownie is freshly baked with three types of genuine Hershey’s products including more than 100 chocolate chips.
Pizza Hut breadsticks, which is the company’s most popular side item, are available as a double order as part of the $5 Flavor Menu in the following flavors: Original, Hut Favorite, Fiery Red Pepper, Toasted Cheddar, Toasted Parmesan, Toasted Asiago and Honey Sriracha.
WingStreet Wings are available in honey BBQ, spicy BBQ, buffalo mild, buffalo medium, buffalo burnin’ hot, honey Sriracha, sweet chili and garlic parmesan.
As part of the $5 Flavor Menu, customers can order either the Meaty Marinara or Creamy Chicken Alfredo Tucsani Pasta or four 20-oz Pepsi products.
For more information on the Stuffed Garlic Knots Pizza, visit blog.pizzahut.com or to order now, visit www.pizzahut.com.
About Pizza Hut Golden Garlic Knots Pizza Giveaway
No Purchase Necessary. Begins 1 p.m. ET and ends 5 p.m. ET on 2/7/16. Open to residents in participating markets around the country 18+ (or at least the age of majority in their jurisdiction of residence, whichever is older). Void outside of the areas specified above and where prohibited by law. Subject to Official Rules available at http://bit.ly/1KL62tp.
About Pizza Hut
Pizza Hut, a subsidiary of Yum! Brands, Inc. (NYSE: YUM), delivers more pizza, pasta and wings than any other restaurant in the world. The company began 58 years ago in Wichita, Kansas, when two brothers borrowed $600 from their mom to start a pizzeria.
What started out small has become the biggest pizza company in the world and today operates more than 15,600 restaurants in more than 97 countries serving innovative pizzas, traditional favorites like the signature Pan Pizza, and much more. Pizza Hut also is the proprietor of the BOOK IT!® Program, which is a long-standing children’s literacy program used in more than 630,000 classrooms nationwide. For more information, visit www.pizzahut.com. Follow Pizza Hut on Facebook (www.facebook.com/PizzaHut), Twitter (www.twitter.com/pizzahut) and Instagram (www.instagram.com/pizzahut).
*For all media inquiries, please contact Pizza Hut:
Doug Terfehr, 972-338-6992, Doug.Terfehr@yum.com
Courtney Moscovic, 972-338-8288, Courtney.Moscovic@yum.com